Here's the Exact Findability Brief 47 Solo Founders Got This Week

When we tell founders the product is "a scan and a short email," the natural question is: what does it actually look like?

So here it is. Redacted screenshots from the Findability briefs that shipped to our founding cohort this week. Names removed, patterns visible.

The format

Every Monday, GetIntel re-runs its probes across ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews, and three ranked items land in the inbox. Not ten. Not a dashboard you have to interpret. Three gaps, ordered by how much buyer intent they touch, each with:

1. The gap: which prompt AI answers with a competitor's name instead of yours
2. The context: why this prompt matters for this specific founder's product and stage
3. The fix: a drafted entity page, llms.txt update, counter-article outline, or outreach email, ready to approve

Total read time: under 3 minutes.

What actually landed in 3 real briefs this week

Brief 1: Solo founder, B2B SaaS at $8K MRR

Item 1 (High impact): "Asked ChatGPT 'best API monitoring tool for startups': it named CompetitorX in position 1, you weren't mentioned. Draft ready: a comparison page targeting this exact prompt, plus an outreach email to the DR 68 site CompetitorX is cited from."

Item 2 (Medium impact): "Your Wikidata entity is missing a 'founded' date and category tag, two of the things Google AI Overviews checks before citing a company. Fix drafted, 2-minute review."

Item 3 (Low impact): "Your Authority pillar score moved from 41 to 52 this week after last week's backlink outreach landed. Foundation pillar is now your lowest score; llms.txt fix queued for next week."

This founder approved items 1 and 2. Next week's scan will show whether the fixes moved the citation.

Brief 2: Indie hacker, $1.2K MRR, pre-PMF

Item 1 (High impact): "3 buyer-intent prompts on 'lightweight alternatives to Linear' returned no mention of you across any of the 5 engines. Draft ready: a positioning page targeting this phrase, written from your existing homepage copy."

Item 2 (Medium impact): "Your Findability Score moved from 3/100 to 7/100. Perplexity started citing you for 'lightweight alternatives to Linear', the fix from two weeks ago worked. Capitalize: update your homepage H1 to include 'lightweight.'"

Item 3 (Low impact): "You have no competitors tracked yet. Add 2-3 direct peers this week so next week's probes have something to compare against."

Brief 3: Technical founder, pre-launch, 0 MRR

Item 1 (High impact): "0 of 12 buyer-intent prompts mention you. 4 editorial blogs in your niche cited a direct competitor in the last 30 days. Pitch-ready outreach list below, relevance-scored 7-9/10, drafted for each site."

Item 2 (Medium impact): "Claude started citing your name in 1 of 12 probes this week, up from 0. Early signal: the content that's getting indexed is your comparison page. Worth a second one."

Item 3 (Low impact): "Your Foundation pillar (structured data, Wikidata, llms.txt) is at 12/100, the fastest score to move at pre-launch. Three fixes queued, each under 5 minutes to approve."

Why this format

Most visibility tools hand you a dashboard with every prompt, every engine, every pillar at once. Two things happen: (1) founders skim, miss the gap that actually matters, defer everything; (2) there's no ranking, so the biggest citation gap looks the same size as a cosmetic one.

Three is the limit because three is what a solo founder can actually review and approve in a week while shipping product. Ranked by how much buyer intent a gap touches means if they only do one, they closed the one that mattered.

What the next scan shows

This is the part most founders don't believe until they see it. The following Monday, the scan reruns the same probes and shows what moved:

• Brief 1 founder: comparison page published Tuesday → cited by ChatGPT for the same prompt the following week
• Brief 2 founder: positioning page live Wednesday → Findability Score 7 → 15, cited by Perplexity and Gemini
• Brief 3 founder: 4 editorial pitches sent → 2 replies → 1 new backlink live, Foundation pillar 12 → 34

Score movement tied to a specific fix is the part a generic SEO dashboard doesn't give you. Ahrefs and Semrush tell you what happened to your rankings. They don't tell you whether an AI engine would recommend you over a competitor, or what to fix if it wouldn't.

Want to see yours?

Every founder gets their first Findability brief the Monday after signup, built from a full baseline scan across all 5 engines, even if you have no history yet.

Start your 7-day free trial. Your first scan runs the moment you sign up, and your first brief lands next Monday.

The brief format is the whole product. If it doesn't match how you want to spend 20 minutes a week on AI visibility, you'll know fast.